In a globalized world, we can find good opportunities in every corner – and for those who are entrepreneur, there’s no place that they couldn’t go until the the sky, which is the limit for your business. We all know that internationalization could bring a range of opportunities, and not taking advanted of them would be a waste of time. If you are already capable of taking this kind of step, there are a lot of good reasons why you should start with your business in Brazil and South America region.  

Brazil is one of the countries with big opportunities for foreign companies. It represents the biggest economy in Latin America and has the fifth-largest population in the world, that exceeds the number of 200 million people. Besides, according to data from the OECD, the brazilian economy is growing and will grow by 1.2% in 2023.  

To know more about the business in Brazil and the opportunities for your company, continue in this MA2’s article.  

One of the most emerging markets in Latin America 

By taking your business to Brasil, you can reach more people, and also having even more opportunities to expand to other countries in South America. Brazil is part of Mercosul, a Southern Commom Market, even as Europe Union (EU). By starting in Brazil, the biggest economy if the region, the rest of the coutries could be easily reached by your business. 

Geografic elements 

The tropical weather is also something positive, specially if your business has something related to agriculture. The country provides the perfect geografic elements, and has developed a lot of techonogies in the area. So the geographical elements are another reason of why you should also invest in your business in Brazil.  

Receptiveness to Foreign Direct Investments 

About the bureaucracy and law, Brazil embraces the FDI’s politics. The Receptiveness to Foreign Direct Investments regulations permits foreign business to operate freely and independent in the country. The new government also demostrated support and strong commitment to faciliting foreign investments into Brazil.  

Those facts, and many others, are some reasons why bringging your company to Brazil. However, it’s important to study a lot about the brazilian market before start. It’s important to know how the brazilians use to buy or use, in what way, online or in the store, what is the public profile and what native companies use to do, what strategies works. Partening with locals are also a good idea to start extend, do business in Brazil and became international.  

Communications for your business in Brazil 

Once you start your business in Brazil, you have to stablish a plan to communicate your brand to the local market. The best way to do it is with a local partner, which understands the culture and how is the best structure.  

To know more about this, talk with MA2 experts to positioning your business in Brazil. 

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